I Currently Use Master Tour. Is Artist Growth The Same Thing?
I Currently Use Master Tour... Is Artist Growth The Same Thing?
Is Artist Growth the same as Master Tour?
No. While both platforms serve the music industry, they have very different focuses and approaches.
Understanding Each Platform
Master Tour is tour management software by Eventric that's described as "The essential touring tool" used by touring professionals. It's a data management system where "Artists can have many Tours, but an Artist can have only one Organization" and is designed for managing tour logistics, travel itineraries, and the complex arrangements involved in touring.
Artist Growth is "a cloud-based music business management application" that helps "artist managers, production managers, and musicians use Artist Growth to boost team collaboration, simplify event logistics, track finances, automate ticket requests, quickly find files, and consolidate data."
Master Tour Focus
- Designed specifically for: Touring crew and production members
- Primary use: Tour management and logistics - built for the operational aspects of running tours, handling itineraries, scheduling, and the day-to-day management of being on the road
- Limitation: Users often need additional platforms to connect with booking agents, management, labels, and other non-touring team members
Artist Growth Focus
- Designed for: The entire artist ecosystem
- Platform type: Cloud-based, comprehensive business management solution
- Project Management: Streamline your team projects, tasks, etc. within our system
- Scope: Broader in scope, functioning as a comprehensive business management platform that covers team collaboration, financial tracking, and overall artist career management
- Goal: One platform for your whole team
Who Can Use Artist Growth?
- Artists
- Production teams
- Tour managers
- Crew members
- Band members
- Travel agents
- Booking agents
- Artist managers
- Label executives
- Publishers
- And many more team members
Key Difference
Master Tour specializes in logistics and focuses specifically on management needs, while Artist Growth provides an all-in-one platform that connects everyone involved in an artist's career to streamline your entire business, not just the operational side.
Both platforms can work together in the industry ecosystem, as evidenced by integrations between platforms like Bandsintown and Master Tour, but Master Tour is more tour-specific while Artist Growth takes a holistic approach to artist business management.
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